The biggest screen in Times Square is playing PSA’s on the Millennium Development goals between now and the UN Summit in two weeks. Our friends at the UN Foundation pass along this announcement.
As world leaders convene in New York this September for a series of high-level summits, UNDP Assistant Secretary-General Sigrid Kaag, Grammy Award-winning singer-songwriter-television host-actress Kelly Rowland, and United Nations Foundation COO Rick Parnell, will unveil a high-impact public service announcement about the most critical issues facing the world, on WEDNESDAY, SEPTEMBER 8, 2010, at 3 PM at the RENAISSANCE NEW YORK TIMES SQUARE HOTEL, 714 7TH AVE BETWEEN 47th AND 48th STREETS, MANHATTAN.
Kaag, Rowland and Parnell will unveil a special 30-second Public Service Announcement inviting people to get involved to solve global problems. The PSA was produced by GOOD in partnership with the UN Foundation and Millennium Promise. It is the first of its kind to be featured prominently in Times Square, the crossroads of the world. Immediately after the unveiling, the PSA will start airing on the Toshiba Vision screen on One Times Square. It will continue airing, along with three other UN Foundation PSAs, throughout the month of September as world leaders meet at the UN General Assembly, UN MDG Summit, the Clinton Global Initiative and other high-level meetings.
Here is a sneak peak: